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What's Included in a Social Media Package

Content calendars, original graphics, video, copywriting, reporting, and what comes standard

1 min readUpdated Mar 2026Share

What's Included in a Social Media Package

Our social media packages are customized to your needs, but here's what a typical engagement looks like.

Standard Package Includes

Content Calendar

A monthly content calendar with planned posts, themes, and campaign tie-ins. You review and approve before anything goes live.

Original Content

  • Graphics — Custom-designed images and carousels
  • Copywriting — Platform-specific captions with hashtag strategy
  • Video clips — Short-form video edits for Reels, TikTok, and Shorts
  • Stories — Designed story slides and templates

Posting Frequency

Typical packages include:

  • 3-5 feed posts per week
  • Daily or near-daily stories
  • 2-4 Reels or short-form videos per month
  • Community engagement (comments, DMs, mentions)

Reporting

Monthly performance reports covering:

  • Follower growth
  • Engagement rates (likes, comments, shares, saves)
  • Reach and impressions
  • Top-performing content
  • Recommendations for the next month

Optional Add-Ons

  • Influencer outreach and collaboration
  • Paid social ad management (see Paid Advertising)
  • Content shoot days (combined with our photography/videography services)
  • Platform-specific growth campaigns

Custom Packages

Every business is different. We build packages based on your platforms, goals, and budget. Contact us to get a proposal tailored to you.

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